Through Creativity and Innovation Consultancy, Creatovation will help you to identify shortfalls and successes in your approaches to innovation. To remind you that all new ideas will launch in a future that’s not quite the same as today.
Having a “future orientation” is important because innovators need to identify the needs and wants of customers and address them before others do, otherwise you are simply a fast follower at best.
In a recent McKinsey poll, 84 percent of global executives acknowledged that innovation is extremely important to their growth strategies, yet a staggering 94 percent were unsatisfied with their own innovation performance. Clearly, the vast majority of innovations fall short of ambitions.
Innovation requires more than good intentions. I aim to provide a best in class service, to challenge and support my client and to help you to improve as a strategic innovator.
The Boston Consulting Group has been running an annual strategy survey for the last 8 years. For 7 out of 8 years creativity and innovation have been the top ranked strategic imperative. Hardly surprising - it is innovation and creativity that enable the development of new ways of working that ensure profitability.